AI is only valuable when it helps your business work better.

How it Works
We help small and mid-sized businesses turn AI from an interesting technology into a practical part of the way they work.
That starts with the information you already have, the processes you already use, and the problems you actually need to solve.

Start With Your Business — Not the Technology
Your business already contains a tremendous amount of useful information: documents, spreadsheets, PDFs, customer records, product information, emails, procedures and years of accumulated knowledge.
The challenge is that this information is usually scattered across different places and often difficult to use.
We help bring that information together, make it more useful, and identify where AI can take work off people’s plates.

A Simple Four-Step Approach:
1. Understand
We look at how your business works today—your information, processes, people and priorities.
2. Organize
We bring the right information and workflows into a more connected, usable environment.
3. Apply AI
We identify practical opportunities for AI to analyze information, create content, answer questions and automate repetitive work.
4. Improve
We refine the system over time so your business gets more value from its information and AI capabilities.
The Platforms Behind the Approach
We work primarily with two powerful platforms, selecting the right combination based on what your business actually needs.

An AI-powered workspace for your business.
Superhuman Docs brings documents, data, knowledge and AI together in one environment. Its AI can work with your business information to help analyze, create, organize and move work forward.
For businesses looking to build a more intelligent information environment, it can become a powerful foundation for an evolving business memory and operating layer.

Business information, organized around the way you work.
Airtable combines the flexibility of a database with the usability of a business application. It can organize information, connect processes, manage workflows and provide a foundation for custom business solutions—with AI increasingly integrated into the platform.
For businesses with structured information and processes that need to become more connected and actionable, Airtable can be an excellent foundation.

It’s Not About the Tools
There are hundreds of AI tools. You don’t need hundreds of them.
The right technology depends on your business, your information and the work you need to get done.
I help you choose the tools that make sense, put them to work, and connect them to the way your business actually operates.
The goal isn’t more technology.
The goal is a simpler way to work.

What Could This Look Like for Your Business?
Maybe it’s getting answers from years of accumulated company information without hunting through dozens of files.
Maybe it’s turning a spreadsheet into a useful business system.
Maybe it’s having AI analyze information, prepare reports, create documents or support your team’s everyday work.
Or maybe it’s simply finding the places where your business is doing work the hard way—and figuring out a better way.

